If you write a blog and are not part of the BlogBurst network, what are you waiting for? Don’t you want your next blog post picked up by Reuters, Ziff Davis, the Chicago Sun Times, and other well-known mainstream media outlets?
A service of Pluck, I joined BlogBurst nine months ago and I’ve noticed anywhere between two to 100,000 headline impressions in the mainstream press. Viewed differently, I’m altruistically bridging the gap between blogs and other forms of online mainstream media.
The way it works is it’s free for you to join but publishers must pay fees for the content. They get to run your content without commission to you, but you do get attributed with a link back to your blog. Who doesn’t want free attribution and a link from an online newspaper?
Publishers are taking notice:
When you compare my statistics over the past 14 days with all bloggers in the network over the past seven, it’s less than stellar but no less notable:
In recent weeks, Steve Rubel and Louis Gray shared their thoughts on how Pluck now offers context-relevant widgets for your blog sidebars. I’m taking a pass for now, but will watch future developments.
It’s something to consider, though, if for no other reason, than the ability to potentially increase your blog’s search engine optimization.
You can join BlogBurst here.
Photo credit: swamibu
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{ 18 comments… read them below or add one }
I signed up to Blogburst quite a while ago, and have mixed feelings about it – on one hand, it’s put my posts in front of thousands of people who wouldn’t have seen them, and given me some links.
On the other hand, an incredibly low number of people click through to view either of my blogs – which is fine when they’re not a primary source of income, but frustrating if I was really trying to make some money or to get people involved in commenting, subscribing etc.
I wonder if anyone gets significant traffic from Blogburst? And if not, what it means for aggregation of content (and those who place advertising around it), and for the content creators.
Dan Thornton´s last blog post..The tools to measure social media and community engagement
I know what you mean, Dan. I’m not making money either but am seeing the impressions. Then again, you gotta consider the market differential between what you’re writing and what people, i.e. editors, are reading.
Looking at the top three BlogBurst leaders for the first quarter of 2009, I see The Garage, Winding Road, and Ask Patty. Automotive-oriented blogs. Big surprise, given economic indicators and Detroit bailout news.
Maybe if we write about cars more, we’ll get more click-throughs?
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How BlogBurst Increases Your Blog Readership [link to post] Ari Herzog weighs in. High readable post. Charts.
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Great post Ari, thanks for sharing the info on BlogBurst and the graphic on your stats. I hadn’t heard of this service, I’ll be sure to check them out. Always seeking ways to increase blog readership
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Just read @ariherzog’s blog post about Pluck’s BlogBurst for media. Anyone using it? [link to post]
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Cheers for the reply – I’d agree that our articles about social media probably aren’t the best topics to be driving huge traffic from mainstream news sites on a regular basis!
Having said that, I’ve got a massive difference between views on the publisher site and clickthroughs. Although perhaps that could be a comment on the quality of my blogging!
Dan Thornton´s last blog post..The tools to measure social media and community engagement
What a great thing to share, Ari. Thanks so much. I hope it drives more traffic to my blog.
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Liked “How BlogBurst Increases Your Blog Readership — AriWriter” [link to post]
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Reading: How BlogBurst Increases Your Blog Readership
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I’ve been using BlogBurst since the end of 2005, last year I had more than 1 million reads from Reuters alone.
zichi´s last blog post..1.jpg
1 million? Sounds impressive…
Blogburst approached me some time in late 2006, or early 2007, cannot quite remember and I signed up and have had a lot of eyeballs for Sciencebase, several million, in fact, which I didn’t expect at all from BioSpace, reuters, FoxNews, and USAToday primarily. It’s a few tens of thousands for Sciencetext. Clickthroughs are low though, but at least people are reading my stuff.
Interesting service. I wonder if this indicates that mainstream media is taking an even bigger interest in the everyday blogger like myself. I’m no media hotshot by any means, so this service is quite intriguing that it would get their eyeballs on my stuff now and then.
Going to check it out, thanks for writing on it. Cheers!
Does BlogBurst really filter blogs who register, to include only “high quality” blogs? I just got my acceptation e-mail a while ago and verified my blog.
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Great tip Ari,
I signed up when I read this and just got my acceptance today. Now I just need to take a break from building a new WordPress site and write this week’s blog entry.
Heidi Cool´s last blog post..Seeing is believing: measuring SEO and visualizing results with Wordle Word Clouds
I signed up for this service months ago and was accepted today long after I forgot about it… This post and comments underneath are positive though so maybe I’ll receive some extra traffic from it
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