Barack Obama is asking me for money.
In two separate letters mailed to me this week (featuring his emboldened name on the otherwise empty header), he pleads with me to send a campaign contribution.
Looking closer, one letter hails from the Chicago-based Obama for America campaign and the other is from the Democratic Senatorial Campaign Committee in Washington. Both letters meet direct mail marketing trends for nondescript envelope design, paper stock, and envelope size.
I don’t know why, or how, my name was attributed to either list as I am an unenrolled voter. I also wonder if both letters would still have arrived if Obama didn’t reject public financing.
With Obama signing both letters, wouldn’t it be cost-effective (not to mention an easier PR sell) to use one letter and not confuse Americans?
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Comments:

Ari Herzog is an online media strategist and Newburyport City Councilor-Elect.
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Excuse my ignorance but does “unenrolled voter” simply mean that you are a registered independent?
If, by independent, you don’t refer to any political party by name, then yes. But I am otherwise unenrolled.
The Boston Globe reported four years ago about a generational shift of voters from political party registrations to unenrolled registrations.
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