Posts tagged as:

publicrelations

Emulate Co Co. Sala and Earn Customer Respect

Oct. 9, 2009

Located in the heart of our nation’s capital and steps from Chinatown, Co Co. Sala is a boutique chocolate bar and restaurant that soothes the senses and serves as a date spot and people watching heaven after work or on weekends.
I don’t live in Washington, D.C. but during a visit there in March 2009, I [...]

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Are Restaurant Managers Monitoring the Web?

Oct. 5, 2009

I posted the following review of the Apollo Restaurant in Boston a few hours ago on Yelp, a peer-review website enabling anyone to post candid reviews of any storefront or office, though mainly restaurants and bars. Not just good vs bad, but why? While Zagat and similar guides provide objectivity, they lack emotion.
Despite dozens of [...]

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More Proof Why PR is About the People

Aug. 19, 2009

In the wake of a heavily-commented blog post I wrote five months ago that attributed David Mullen to the notion that PR is best defined as people relations and not public relations, I question why so-called A-List bloggers and marketing professionals who were targeted by Beth Brody’s PR firm today aren’t calling this principle into [...]

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Guest Interview with Mr. and Ms. Teagan: Analyzing Pornography, Parenthood, and Public Relations

Jun. 9, 2009

Before the launch of AdultBluReview last winter, prospective buyers of adult movies released on Blu-Ray discs relied on word of mouth to learn about plots, performers, scenes, and skin.
No more.
Named Penthouse Pet in January 2009 with dozens of adult films under her belt, Teagan Presley is leading the entrepreneurial startup, AdultBluReview, with free text and [...]

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Customer Centricity Fails at Amazon.com

May. 26, 2009

In an era when too many companies create mission statements that fail at authenticity, it is refreshing to stumble across management who dare to dream and challenge the status quo.
It is for this reason I am tempted to congratulate Jeff Bezos and his team at Amazon.com for their simplicity:
Our vision is to be earth’s most [...]

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Proof Nintendo Thinks You’re an Idiot

Apr. 3, 2009

My initial reaction after watching this 1991 training video about five minutes in when the customer was presented with an $11.95 cleaning product?

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Perception Relations: The New Customer Service?

Mar. 31, 2009

Kneale Mann writes about a recent lunch meeting with his friend Sandro Panetta, owner of Ottawa’s International Musicland, a record store in Ottawa that will shortly celebrate its 40th anniversary.
Kneale defines the customer service experience that transforms prospects into leads into sales into friends.
Too often the cynicism we feel toward companies stems from the words [...]

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