Comments on: Will Social Media Replace TV, Radio & Newspapers?

By: Northern Virginia SEO Services

Northern Virginia SEO Services — Sat, 18 Jul 2009 15:18:23 +0000

Oh yea, for sure. Obama won the election by leveraging the power of the internet, I mean come on…he does a daily White House address on YouTube. He knows the power of social media, and he knows how to reach his audience. Its about time that someone in power gets with it and starts to communicate with the people!

By: Northern Virginia SEO Services

Northern Virginia SEO Services — Sat, 18 Jul 2009 15:16:35 +0000

Newspapers already lost 2.6 billion in revenue in Q1 of 2009. Over 80% of households are connected to the internet and use search engines as their primary source of local business search. Right now people are still using newspapers and yellowpages for advertising, but soon those will just be considered throw away advertising. The power of social media gets stronger day by day, and with businesses now almost always on facebook, linkedin, and twitter, they are able to create a huge targeted following for free, much more than you can say for any form of traditional advertising. TV and Radio still have some time left, but consider newspapers and yellowpages as good as dead when up against social media and online advertising. They just can’t compete!

By: Ledo Fonseca

Ledo Fonseca — Fri, 05 Dec 2008 02:53:06 +0000

The last two years I, personaly, saw less than 12 total TV hours and listen to radio less than 2 or 3 hours; and do not read printed newspapers anymore. Some specialized magazines, still got the way to my desk, based on professional needs.

Internet is where I work. I read online news from RSS feeds, listen to selected podcasts and webcasts, use my internet radio to listen to some music streams and read lots of publications and newsletters on their online editions.

From the last generation media, I still use books, and CD´s from my Jazz colection… and that´s all.

Pretty clear, uhmm?!!!

By: Random Mumblings

Random Mumblings — Sun, 16 Nov 2008 14:05:16 +0000

Five Ws from the Barack Obama campaign…

There’s been a lot written about the lessons of President-elect Barack Obama’s “Triple O” Internet campaign for marketers, but little on lessons for media and journalists.But that’s about to change because the Carnival of Journalism is rolling int…

By: James

James — Sat, 08 Nov 2008 16:49:36 +0000

Did radio really survive? I thought it had become a wasteland consisting of ClearChannel pap, NPR and marginalized talk radio.

By: David Bradley

David Bradley — Fri, 07 Nov 2008 15:01:41 +0000

I just listened to an opinion podcast that said Obama won the election because of his understanding social media and that traditional media cost $30 per vote conversion, whereas his SMS campaign was just $1.50 I guess you could say he’s the first US president to win an election using web 2.0. Let’s hope he lives up to the promise and maintains the momentum in all areas.

By: Craig

Craig — Thu, 06 Nov 2008 20:12:10 +0000

There is always going to be a place for traditional marketing. To a degree, it catches my attention too and I always remember the commercials that stand out. But of course social media and further technologies are going to dominate. The ROI could potentially be huge considering most strategies really only cost time of labor. Traditional media won’t be gone, but may not dominate the way it once had.